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Zinzane
Ever wondered how a retail giant creates experiences? Fashion and business combine with music! And if it goes with music, it goes with Tecla Music.
Having been in the market for over 20 years, Zinzane was born in Rio de Janeiro with the purpose of creating affordable, quality fashion. Since then, many looks have been developed and the company's good reputation has spread – there are now more than 170 points of sale in 25 states!
Of course, the brand sells online and has a strong digital presence, but when it comes to sensations... nothing compares to the touch of the fabric, the lighting in the fitting room and a good indoor radio – handcrafted by our music experts!
At Zinzane, we signed the music branding and boosted the physical experience with good sound waves – the kind that makes you want to stay, try it and even open that app that identifies what's playing.
And if you want to hear more, it's because the potential for a greater connection exists! Therefore, we also manage the company's streaming account and ensure the creation of playlists that match the target audience. There, you hear songs that have everything to do with Zinzane's light sound identity.
Fashion and music go hand in hand – Zinzane and Tecla Music too!