Trident

The musical experience that unites gum, music and carnival is ours.

This carnival, Trident arrived with us to reveal her mouth based on the songs she sings the most.

And the best: in a campaign that has an exclusive musical track featuring Ludmilla's powerful voice.

Yes, one of the most beloved gum brands in Brazil invited us to develop an exclusive experience that reads your musical taste on Spotify and tells you what the vibe is in your mouth this carnival.

The technology identifies whether you listen to more danceable, upbeat, acoustic, live music, or even those karaoke hits to sing out loud, you know?

AND WHAT IS YOUR PROFILE?

You can be the mouth that kisses, the one that laughs, the one that screams, the one that sings or even the one that shakes your chin and dances until you finish.

And it doesn’t stop there: for each of these 5 profiles, we put together a unique playlist with the best of what you listen to most – or should listen to 😉

Do you want to check the result?

Run on profile by Trident on Spotify and Unlock Play 😉