Paralamas do Sucesso
Research, actions and directions that make it happen.
If for so many years we worked with curation and musical identity for brands, we ventured even further to create launch and campaign strategies directly with artists.
Thus, our project with Paralamos do Sucesso was born.
Our delivery involved data collection and performance analysis, positioning strategy on networks and platforms, creation of themed playlists on the band's profiles and directing digital actions to boost streams.
For delivery, we rely on our multidisciplinary curation and content team, including market curators, data scientists, performance scientists and UX Designer.
Reinforcing the band’s presence on digital platforms – from streaming to social media.