Heineken + Spotify

40 years of history

In the celebration of the anniversary of the country's biggest festival, one thing is certain: audiences and artists come together to sing in the name of iconic moments in music. This was the case with the chorus of thousands of voices with Queen in 1985, or with Britney Spears' remarkable performance in 2001. Of course, this year would be no different.

Sing loud, sing strong

Thus was born The Loudest Playlist, a Heineken initiative that helps to recognize – and record – the loudest performances of this year’s edition. The project included the installation of decibel meters to capture, in real time, the volume of the audience at the shows. 

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Our team was responsible for leading the live playlist update during the 7 days of the festival – ensuring the connection between the On and Offline action. The Loudest Playlist is available to everyone, whether they were at the festival or enjoyed it from home.

In the history of the event

Are you curious about the final ranking?

We close the list of the loudest of the 2024 edition like this:

1. Ne-Yo
2. Katy Perry
3. Mariah Carey
4. Travis Scott
5. Shawn Mendes

Play, repeat

The playlist is open on Heineken Brazil's official Spotify profile – and serves as a musical summary of the best moments of this edition.

And after all, which of these songs make you sing the loudest?