
Lion Teas
In the summer of 2025, what's your beach?
Music Key + Lion Teas
The drink that is the face of the Brazilian summer showed that, this summer, it’s all about the beach! With the new campaign, “What’s your beach?”, the brand created activations that celebrate moments of disconnection and relaxation.
The initiative brings giant beach chairs, customized by local artists, to São Paulo, Rio de Janeiro and Salvador. And, of course, with the soundtrack powered by Tecla Music.
Our curation team, which has been taking care of the brand's sound identity for 2 years, packed the sound of each of the stops, bringing the beach vibe also through the music of each city.
And you can also listen to the result on the official Spotify profile.
And at any time also on your Spotify profile, look for: Lion Teas – Stay Cool
And enjoy your beach!