Naturally from Rio, curated Powered by Tecla Music.<\/p>\n\n\n\n
The salty waters and solar winds of Ipanema in the 70s inspired Ricardo Ferreira's adventurous lifestyle \u2013 and the opening of the first Richards. For him \u2013 and his brand \u2013 the art of living (or adventuring) life is sailing, surfing and sea hunting. Since that time, the creator has maintained the mission of the boutique, which soon became a chain of stores, to be pleasure. And let's face it, there's nothing like music to make everything better, right?<\/p>\n\n\n\n
Expansive and tropical, the brand's sonic identity is elegant and has that good Brazilian energy.<\/p>\n\n\n\n
With bossa nova, samba, mpb, reinterpretations and b-sides, but also ranging from indie to international R&B, Richards' music branding is a musical journey \u2013 complete with good waves at all physical points.<\/p>\n\n\n\n
In streaming, the Inbrands brand conveys the adventurous and traveling spirit with playlists inspired by journeys, collections and seasons. Connecting with customers is a success there, and of course we curate and update things in line with Richards' sonic identity.<\/p>\n\n\n\n
Richards incorporates the holidays into his everyday life. Key controls the trip in one play!<\/p>","protected":false},"excerpt":{"rendered":"
Naturalmente carioca, com curadoria Powered by Tecla Music. As \u00e1guas salgadas e os ventos solares de Ipanema na d\u00e9cada de 70 inspiraram o lifestyle aventureiro de Ricardo Ferreira – e a inaugura\u00e7\u00e3o da primeira Richards. Para ele – e sua marca – a arte de viver (ou aventurar) a vida est\u00e1 no velejo, surf e […]<\/p>\n","protected":false},"author":3,"featured_media":957,"comment_status":"open","ping_status":"closed","template":"","cases-category":[21,22],"cases-tag":[26,28],"class_list":["post-951","cases","type-cases","status-publish","has-post-thumbnail","hentry","cases-category-radio-indoor","cases-category-streaming","cases-tag-radio-indoor","cases-tag-streaming"],"acf":[],"_links":{"self":[{"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/cases\/951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/types\/cases"}],"author":[{"embeddable":true,"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/comments?post=951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/media\/957"}],"wp:attachment":[{"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/media?parent=951"}],"wp:term":[{"taxonomy":"cases-category","embeddable":true,"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/cases-category?post=951"},{"taxonomy":"cases-tag","embeddable":true,"href":"https:\/\/teclamusic.com\/en\/wp-json\/wp\/v2\/cases-tag?post=951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}